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Researchers
Fatma Zeynep Özata
Fatma Zeynep Özata
Assoc. Prof. Dr.
ANADOLU ÜNİVERSİTESİ
Publication
7
Review
16
CrossRef Cited
10
TR Dizin Cited
16
7
Publication
16
Review
10
CrossRef Cited
16
TR Dizin Cited
0000-0002-3338-0308
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Summary
Publications
Peer Review
Cited
Research Fields
Marketing
Digital Marketing
Consumer Behaviour
Institution
ANADOLU ÜNİVERSİTESİ
Popular Publications
Social Identity Formation Process in the Context of Proxy Decision-Making within Perspective on Consumer Behavior: A Case Study on Mothers
Authors:
Sevdenur Kapusuz
,
Fatma Zeynep Özata
Published: 2023 ,
Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.1302284
CITED
0
FAVORITE
2
TOTAL DOWNLOAD COUNT
216
0
CITED
2
FAVORITE
216
TOTAL DOWNLOAD COUNT
Cial Networking Site User Young Adults from Addicts to Distants: User Profiles in Terms of Gratifications Obtained and Activities
Authors:
Fatma Zeynep Özata
, Tuğba Kılıçer,
Feyza Ağlargöz
Published: 2014 ,
Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.85187
CITED
7
FAVORITE
1
TOTAL DOWNLOAD COUNT
1060
7
CITED
1
FAVORITE
1060
TOTAL DOWNLOAD COUNT
A Research on the Effect of Consumer Animosity on the Country Image, Product Evaluation and Willingness to Buy Foreign Products
Authors:
Sevgi Ayşe Öztürk
,
Fatma Zeynep Özata
,
Fuat Erol
Published: 2019 ,
Istanbul Gelisim University Journal of Social Sciences
DOI: 10.17336/igusbd.417316
CITED
3
FAVORITE
1
TOTAL DOWNLOAD COUNT
2024
3
CITED
1
FAVORITE
2024
TOTAL DOWNLOAD COUNT
Turkish versus English? İngilizce Marka Adlarının Tüketici Tutumları ve Satın Alma Niyeti Üzerine Etkisi
Authors:
Prof. Dr. Sevgi Ayşe Öztürk
,
Yrd. Doç. Dr. F. Zeynep Özata
,
Yrd. Doç. Dr. Feyza Ağlargöz
Published: 2017 ,
Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.417394
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
2481
0
CITED
1
FAVORITE
2481
TOTAL DOWNLOAD COUNT
The Effect of Femvertising on Consumer Attitudes and Behavioral Intentions: Moderating Role of Feminist Identity
Authors:
Fatma Zeynep Özata
,
Fuat Erol
,
Sinan Tanyolu
Published: 2023 ,
Turkish Review of Communication Studies
DOI: 10.17829/turcom.1195321
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
548
0
CITED
1
FAVORITE
548
TOTAL DOWNLOAD COUNT
Publications
The Effect of Femvertising on Consumer Attitudes and Behavioral Intentions: Moderating Role of Feminist Identity
Authors:
Fatma Zeynep Özata
,
Fuat Erol
,
Sinan Tanyolu
Published: 2023 ,
Turkish Review of Communication Studies
DOI: 10.17829/turcom.1195321
FAVORITE
1
TOTAL DOWNLOAD COUNT
548
1
FAVORITE
548
TOTAL DOWNLOAD COUNT
Social Identity Formation Process in the Context of Proxy Decision-Making within Perspective on Consumer Behavior: A Case Study on Mothers
Authors:
Sevdenur Kapusuz
,
Fatma Zeynep Özata
Published: 2023 ,
Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.1302284
FAVORITE
2
TOTAL DOWNLOAD COUNT
216
2
FAVORITE
216
TOTAL DOWNLOAD COUNT
AŞI KARARSIZLIĞI VE AŞI REDDİ KONUSUNA SOSYAL PAZARLAMA BAKIŞ AÇISINDAN ÇÖZÜM ÖNERİLERİ
Authors:
F. Zeynep Özata
,
Sevdenur Kapusuz
Published: 2019 ,
Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
DOI: -
FAVORITE
0
TOTAL DOWNLOAD COUNT
5197
0
FAVORITE
5197
TOTAL DOWNLOAD COUNT
A Research on the Effect of Consumer Animosity on the Country Image, Product Evaluation and Willingness to Buy Foreign Products
Authors:
Sevgi Ayşe Öztürk
,
Fatma Zeynep Özata
,
Fuat Erol
Published: 2019 ,
Istanbul Gelisim University Journal of Social Sciences
DOI: 10.17336/igusbd.417316
FAVORITE
1
TOTAL DOWNLOAD COUNT
2024
1
FAVORITE
2024
TOTAL DOWNLOAD COUNT
Turkish versus English? İngilizce Marka Adlarının Tüketici Tutumları ve Satın Alma Niyeti Üzerine Etkisi
Authors:
Prof. Dr. Sevgi Ayşe Öztürk
,
Yrd. Doç. Dr. F. Zeynep Özata
,
Yrd. Doç. Dr. Feyza Ağlargöz
Published: 2017 ,
Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.417394
FAVORITE
1
TOTAL DOWNLOAD COUNT
2481
1
FAVORITE
2481
TOTAL DOWNLOAD COUNT
Cial Networking Site User Young Adults from Addicts to Distants: User Profiles in Terms of Gratifications Obtained and Activities
Authors:
Fatma Zeynep Özata
, Tuğba Kılıçer,
Feyza Ağlargöz
Published: 2014 ,
Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.85187
FAVORITE
1
TOTAL DOWNLOAD COUNT
1060
1
FAVORITE
1060
TOTAL DOWNLOAD COUNT
Determinants ofUserAcceptance of Digital Libraries
Authors:
F. Zeynep Özata
,
Mesut Kurulgan
Published: 2013 ,
Turkish Librarianship
DOI: -
FAVORITE
0
TOTAL DOWNLOAD COUNT
257
0
FAVORITE
257
TOTAL DOWNLOAD COUNT
Articles published in
Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Anadolu Üniversitesi Sosyal Bilimler Dergisi
Istanbul Gelisim University Journal of Social Sciences
Turkish Librarianship
Turkish Review of Communication Studies
Editorship
Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Section Editor
Anadolu Üniversitesi Sosyal Bilimler Dergisi
Section Editor
Pazarlama ve Pazarlama Araştırmaları Dergisi
Co-Editor
Editorial Board Memberships
Anadolu Üniversitesi Sosyal Bilimler Dergisi
Reviews
Afyon Kocatepe University Journal of Social Sciences
Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Anadolu Üniversitesi Sosyal Bilimler Dergisi
Ankara University SBF Journal
Bitlis Eren Üniversitesi Sosyal Bilimler Dergisi
Eskişehir Osmangazi University Journal of Economics and Administrative Sciences
Hacettepe Sağlık İdaresi Dergisi
Journal of Economy Culture and Society
Optimum Journal of Economics and Management Sciences
Pazarlama ve Pazarlama Araştırmaları Dergisi
Railway Engineering
Publications
A Research on the Effect of Consumer Animosity on the Country Image, Product Evaluation and Willingness to Buy Foreign Products
Authors:
Sevgi Ayşe Öztürk
,
Fatma Zeynep Özata
,
Fuat Erol
Published: 2019 ,
Istanbul Gelisim University Journal of Social Sciences
DOI: 10.17336/igusbd.417316
CITED
3
FAVORITE
1
TOTAL DOWNLOAD COUNT
2024
3
CITED
1
FAVORITE
2024
TOTAL DOWNLOAD COUNT
Cial Networking Site User Young Adults from Addicts to Distants: User Profiles in Terms of Gratifications Obtained and Activities
Authors:
Fatma Zeynep Özata
, Tuğba Kılıçer,
Feyza Ağlargöz
Published: 2014 ,
Anadolu Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.18037/ausbd.85187
CITED
7
FAVORITE
1
TOTAL DOWNLOAD COUNT
1060
7
CITED
1
FAVORITE
1060
TOTAL DOWNLOAD COUNT
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